Working with Leads
What's a lead?
A lead is a Reddit post that LeadsRover found based on your product. Each one is scored by how likely the person is to buy something like what you're selling.
Quality scores
Scores run from 0 to 100:
- 70-100 - They're looking for something. Asking for recommendations, comparing options, or describing a problem they want solved.
- 40-69 - Related conversation but no clear buying intent. Worth a look, but don't expect much.
- 0-39 - Probably noise. These are hidden by default.
Working a lead
- Read the post - Click through to Reddit. Read the comments too. Context matters.
- Generate a response - LeadsRover can draft something that fits the conversation.
- Edit and post - Add your own voice, fix anything that sounds off, then post.
Bad matches
If a lead doesn't fit, hit the thumbs down button (or press U). Two things happen:
- The lead gets marked so you know you've seen it.
- For leads scored 70+, LeadsRover figures out why it was wrong and adjusts future scoring.
Click again to undo. If LeadsRover learned a pattern from that lead, it'll forget it.
Good matches
The flip side of marking bad leads: LeadsRover also learns from the ones you actually use. When you mark a lead as contacted, it figures out what made that post a good fit and bumps up similar ones in future scans.
High-scoring leads you contact also get saved as examples for the AI to reference.
There's a cap: 10 patterns and 3 example leads per product. Once you hit the limit, new feedback pushes out the oldest stuff.
Why some leads miss
You'll see irrelevant stuff sometimes. A few reasons:
- The post uses similar words but in a different context
- The topic matches but the person isn't actually buying
- AI isn't perfect at understanding intent
Mark them as bad matches. LeadsRover gets better at this over time.
Getting more out of leads
- Start with the high-score leads. Lower scores rarely convert.
- Reddit moves fast. Responding within a few hours is usually better than a day later.
- Mark leads as contacted so you don't reply twice.